Many times business bloggers overlook the possibility of another income stream by not monetising their site, or simply not monetising it fully. Even if your blog is designed to attract customers or clients to your business, you can also make money simply by having the site. There are various ways to monetise your site; the … Read More
When you set up a business blog you may be wondering how to get the word out. You may have learned about using SEO to get search engine traffic but rather than waiting for a post to get to the top of the list for the topic, why not do your own marketing? As a … Read More
Setting up and maintaining a business blog can be quite a challenge. How personal do you allow your business blog to become, do you want to allow comments and discussion, what topics should you cover? All of the answers to these questions and many other factors create a complex formula that will either make or … Read More
Your content strategy is one of the most important steps you will take when blogging for business. What you blog about, when, and how you share the content that you share is very important. Creating your content strategy from the get-go is how you will ensure you stay on track with your content and also … Read More
Your blog is a powerful tool in business and there are a variety of ways in which you can use your blog to boost business. I am covering this here in a 10-part series and this week we’ll talk about one of my favorite parts: telling your brand story. I have been blogging professionally since … Read More
