What is Domain Authority and How Can You Increase Yours?

What is Domain Authority and How Can You Increase Yours?

Domain authority is one of those phrases you will likely have heard on Facebook blogging groups or if you are looking into sponsored posts on your blog.  Often shortened to ‘DA’ it is a metric that was originally created by MOZ to grade a website on its trustworthiness – something Google now uses as part … Read More

Blogging for Business: Responsible Publishing

Blogging for Business: Responsible Publishing

As a business person, you are aware of certain aspects of business etiquette. Running a business should not be like politics. There should be no mudslinging or undermining, but stiff competition and price matching is completely fine. So how does that etiquette relate to a business blog and responsible publishing? The main thing to remember … Read More

Blogging for Business: How a VA Can Help

Blogging for Business: How a VA Can Help

As a business person, you probably already know the value of having a website and blog. But it’s likely that as you are running a business you don’t exactly have time to maintain a blog and social media presence. Know one knows your business like you do but it can get stressful feeling like you’re … Read More

Blogging for Business: Refining Your Strategy

Blogging for Business: Refining Your Strategy

So, you have a business blog. Surely you will be writing posts that relate to your products or services and getting a pile of customers, right? Believe it or not, developing a business blogging strategy that leads to posts that are more than simply a hard sell will help your blog grow and more visitors … Read More